WRITINg & Editing
Writing, editing, and proofreading for B2C and B2B audiences in the education, design, tech, tourism, arts, and nonprofit industries: blog posts, website copy, email campaigns, social media, app messaging, media materials, infographics, and press releases.
Wrote blog articles, emails, web copy, product messaging, and social copy on topics including design, creativity, and online learning.
How to Ask For and Receive Feedback as a Leader, an interview with SYPartners Founder and Chairman Keith Yamashita
David Kelley on the 8 Design Abilities of Creative Problem Solvers, an interview with the founder of IDEO and the Stanford d.school
How Great Teams Leverage Tension as a Source for Innovation, an interview with bestselling author Daniel Coyle
How to Make Time for Creative Work, an interview with bestselling author Jake Knapp
Produced content for business, consumer, and media audiences, with topics ranging from product launches to data analysis and policy.
Wrote blog posts, site content, and product descriptions to market my jewelry and ceramics business.
Charlotte Regional Visitors Authority
Researched and wrote marketing collateral and travel itineraries for various audiences to entice tourism to the Charlotte, NC, area.
Managed a cross-functional team of 15+ writers and section editors to source and produce content ranging from business help articles to employee profiles, diversity reports, and corporate announcements. Responsible for editing to brand voice, proofreading, fact checking, photo sourcing, and partnering with the creative team on graphics. Created content calendar, approval process, and monthly analytics reports to guide content strategy.
Yelp Local Economic Outlook
Worked with Yelp’s data science editor to interpret findings and create the first iteration of an ongoing quarterly report to fuel academic study and media coverage of local economic indicators.
Yelp Data Journalism program
Worked with a team of data scientists to generate story ideas, analyze data, write blog posts, and curate project-launch messaging.